🏛️ Institution

Prisca Sapientia University
Zurich, Switzerland – International Academic Mission
🌐 www.priscasapientia.university

Faculty:
Faculty of Communication, Media & Marketing

⏳ Duration and academic level

Duration: 3 academic years (6 semesters)
Credits: 180 ECTS (CFU)
Level: EQF Level 6
Delivery mode: Fully online
Start date: Open enrollment

🌍 Language

Italian
English

🎯 Educational objectives

IT

Il Bachelor in Scienze della Comunicazione fornisce una preparazione teorica e applicativa nei processi comunicativi, nei media tradizionali e digitali, nella comunicazione d’impresa e istituzionale.

Il percorso integra strumenti analitici, competenze creative e capacità operative, formando professionisti in grado di operare nei settori dei media, della comunicazione pubblica e privata, del marketing e della produzione di contenuti.

Competenze sviluppate:

  • teorie e modelli della comunicazione
  • sociologia e psicologia della comunicazione
  • linguaggi e culture dei media
  • comunicazione digitale e social media
  • scrittura per i media
  • comunicazione visiva
  • economia e diritto dei media
  • analisi delle audience e dei contenuti
  • comunicazione strategica
  • relazioni pubbliche e istituzionali
  • project management per la comunicazione

EN

The Bachelor’s Degree in Communication Sciences provides theoretical and applied training in communication processes, traditional and digital media, corporate and institutional communication.

The programme develops analytical, creative and operational skills, preparing graduates to work in media industries, public and private communication sectors and content production environments.

Graduates develop competencies in:

  • communication theories and models
  • sociology and psychology of communication
  • media languages and cultural analysis
  • digital communication and social media
  • media writing and content creation
  • visual communication
  • media economics and media law
  • media and audience analysis
  • strategic communication
  • public and institutional relations
  • communication project management

📚 Study plan (180 ECTS)

📘 First year – Foundations of Communication (60 ECTS)

Course (Italian)Course (English)ECTS
Teorie della ComunicazioneCommunication Theories15
Sociologia della ComunicazioneSociology of Communication9
Linguaggi dei MediaMedia Languages9
Metodologia delle Scienze SocialiSocial Sciences Methodology6
Statistica per la ComunicazioneStatistics for Communication6
Informatica e Media DigitaliDigital Media & IT6
English for CommunicationEnglish for Communication9
Total60 ECTS

📗 Second year – Media, culture and digital communication (60 ECTS)

Course (Italian)Course (English)ECTS
Comunicazione di Massa e Media StudiesMass Communication & Media Studies12
Comunicazione Digitale e Social MediaDigital Communication & Social Media12
Psicologia della ComunicazionePsychology of Communication9
Economia dei MediaMedia Economics6
Diritto della Comunicazione e dei MediaMedia & Communication Law6
Comunicazione VisivaVisual Communication6
Scrittura per i MediaMedia Writing9
Total60 ECTS

📕 Third year – Strategic communication and applications (60 ECTS)

Course (Italian)Course (English)ECTS
Comunicazione StrategicaStrategic Communication12
Relazioni Pubbliche e IstituzionaliPublic & Institutional Relations9
Comunicazione d’ImpresaCorporate Communication9
Analisi dei Media e delle AudienceMedia & Audience Analysis6
Project Management per la ComunicazioneCommunication Project Management6
Stage / Project WorkInternship / Project Work9
Tesi FinaleFinal Dissertation9
Total60 ECTS

💻 Learning platform and delivery

The programme is delivered through the Prisca Sapientia LMS, including:

24/7 online access
fully asynchronous learning
recorded video lectures
downloadable presentations (PPT)
media case studies
project supervision and mentoring

📘 Study materials

All study materials are included and provided digitally:

academic lectures and multimedia materials
media analysis case studies
communication strategy frameworks
statistics and research methodology resources
content production exercises

📝 Assessment system

Assessment is based on:

written examinations
media and communication projects
content production assignments
analytical reports
continuous module-based evaluation

📊 Final dissertation

To obtain the Bachelor’s degree, students must complete a Final Dissertation focused on communication theory, media analysis, digital communication strategies, corporate communication or applied communication research.

The dissertation is:

supervised remotely
submitted online
evaluated by an academic committee

🧑‍🎓 Admission requirements

High School Diploma (or equivalent)
CV evaluation
No entrance examination required

💰 Tuition fees and flexible payments

Tuition fee: €2,000 per year

Payment options:

single annual payment
monthly installments
quarterly installments

🎓 Degree awarded

Bachelor’s Degree in Communication Sciences
EQF Level 6 – 180 ECTS

Faculty of Communication, Media & Marketing

📞 Contacts

Admissions Office
📧 admissions@priscasapientia.university

Academic Secretariat
📧 secretariat@priscasapientia.university

🌐 www.priscasapientia.university